Genervest by Greenpeace
Branding

Brand identity for Genervest, an investment platform powered by Greenpeace.






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Genervest
Greenpeace launched Genervest in 2019, allowing people to invest in Greenpeace powered initiatives. The platform is currently live fro Greece and will be expanding in other countries.
Solution
We work closely with the client to create a modular, yet simple identity for the brand. Our colour palette was inspired by nature, each colour representing a different element (soil, plantation, earth, air, sun, water) and allowed the team to build a series of comms that represents the function and adaptability of the investment platform.





